More Than a FAM Trip: Inspiring Days in Warsaw

When hospitality becomes a true experience…

What happens when #MABEUSZ members hit the road together? Something truly special.

At the invitation of the soon-to-open Polish–Norwegian PURO Hotel Budapest, representatives of the industry travelled to Warsaw for an exclusive, one-night FAM trip to the vibrant Polish capital.

From the very first moment, it was clear: this is not just another hotel opening.

PURO is redefining modern hospitality — where design, atmosphere, and guest experience come together in perfect harmony.

During the site tour, the brand’s philosophy became visible:

– conscious design

– strong local connection

– effortless comfort

– a clean, minimalist atmosphere

What truly made this journey memorable, however, was the power of community — professionals inspiring each other, sharing experiences, and thinking together about the future of Hungarian inbound tourism and event organisation.

This is exactly what FAM trips are about:

not only discovering a venue, but experiencing its potential.

We would like to thank the PURO team for their warm hospitality and inspiring insight into a place that will soon become one of Budapest’s most exciting destinations.